It’s 3 p.m. Your eyes are growing tired; your legs have gone numb from your uncomfortable office chair, and your stomach is growling. You’ve somehow made it through the majority of the workday without taking a break to eat lunch, drink water or use the bathroom.
Amber Discko, a former staffer from Hillary Clinton’s 2016 presidential campaign, has been there. And now, she’s aiming to break the cycle of burnout with her self-care app, Aloe.
Discko found herself at a low point after months of working on Clinton’s digital team in a particularly vitriolic election cycle.
“I hit rock bottom. I wasn’t taking care of myself,” she said. “I wasn’t drinking water. I was skipping meals, and I didn’t notice until it really started affecting me physically.”
It was then that Discko created the check-in tool that was made open to the public via her website, https://aloe.club. Discko also launched an accompanying Twitter account, which sends reminders to its followers to take breaks throughout the day. Followers can also send tweets to the account for words of inspiration.
The app, according to Discko, was a natural progression from the online check-in tool and community she built via Twitter.
“I always knew that the community would be the first thing I did, but I noticed that a lot of people checking in were mobile users,” Discko said. “People were asking on Twitter repeatedly, ‘When are you going to make an app?’”
Discko created a Kickstarter project to fund the venture with a goal of $40,000 but immediately faced criticism from Twitter users questioning the legitimacy of the campaign. “Who…