Real Living Real Estate Named ‘Real Estate Agency Brand of the Year’

Real Living Scalzo Group Real Estate

Our agents work consistently with diligence and care on behalf of their clients and this recognition is a testament to that unending dedication.

Real Living Scalzo Group Real Estate recently announced that Real Living Real Estate was nationally recognized as “Real Estate Agency Brand of the Year” and “Most Trusted” real estate brand in the 29th annual Harris Poll EquiTrend® study. Real Living Real Estate has received “Brand of the Year” honors for two consecutive years and is the only brokerage network to be recognized twice in its category.

“Receiving this award for the second year in a row is a wonderful tribute to the strength and reputation of our Real Living Real Estate brand,” said Adrienne Qui, Broker at Real Living Scalzo Group Real Estate. “Our agents work consistently with diligence and care on behalf of their clients and this recognition is a testament to that unending dedication.”

The “Brand of the Year” study is based on consumers’ perception of brand familiarity, quality and usage consideration across more than 4,000 brands. Brands ranking highest receive the Harris Poll EquiTrend “Brand of the Year” award in their category. Real Living Real Estate’s distinction as “Most Trusted” real estate brand represents its reliability and integrity in the eyes of respondents. The study includes the opinions of more than 100,000 U.S. consumers surveyed online earlier this year.

Robert McAdams Jr., president of Real Living Real Estate, said the network’s philosophy to invite client collaboration in the real estate process may be a factor in the brand’s overall favorability and rank as the “Most Trusted” brand in real…

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