LKCS Introduces the Next Step in the Evolution of Direct Mail Marketing

LKCS has introduced our Campaign Suite to solve direct mail’s challenges by seamlessly leveraging online and social media advertising to boost results from any direct mail campaign.

LKCS is excited to introduce the next step in the evolution of direct mail marketing with their newest product offering, Campaign Suite. Campaign Suite is an integrated multi-channel marketing platform designed to greatly improve campaign results. One consistent message, delivered across multiple channels with each being measured for their effectiveness. LKCS’ Campaign Suite transforms direct mail prospects into customers, dramatically improving conversion rates.

The direct mail industry is currently undergoing a massive shift. Managing the multi-channel collaboration between direct mail, inbound calls, internet advertising, and social media is a challenge for marketers. Campaign Suite achieves this with the power of a robust data engine to organize, automate, and track all marketing activity.

Campaign Suite is an all-inclusive add-on to any direct mail campaign that bundles five features in one. Instead of just sending out a direct mailing piece, Campaign Suite consists of Direct Mail, Mail Delivery Tracking, Online Follow-up Ads, Social Media Promotion, and Call Tracking.

The new Campaign Suite product solves the key problems facing today’s direct mail marketers. First, LKCS’ tracking technology verifies timing and delivery of the mailpiece. Second, Campaign Suite successfully ties offline direct mail with online digital advertising, social media advertising, and traditional inbound calling. And, third, this solution automatically follows up with the majority of interested prospects who visit the advertised site, but don’t submit a form or transaction on…

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