LiveWall Helps Applied Imaging Bring Their Corporate Values to Life

Applied Imaging’s LiveWall Green Wall Greets Visitors

The green wall makes our lobby more welcoming and more interesting. It brings our values to life and invites conversation about who we are as a company, how we work with each other, and how we do business with our customers.

Applied Imaging (Grand Rapids, Mich.) installed a 198-square-foot LiveWall® Living Wall as the main design element in the lobby of its new corporate headquarters at 5555 Glenwood Hills Parkway Southeast in Grand Rapids. Applied Imaging is the Midwest’s premier, independently owned provider of document imaging technology and managed IT and network services. LiveWall is the developer and supplier of the green industry’s most sustainable, durable and low-maintenance living wall system.

“The green wall makes our lobby more welcoming and more interesting,” said Laura Katsul, office manager, Applied Imaging. “It brings our values to life and invites conversation about who we are as a company, how we work with each other, and how we do business with our customers.”

When customers visit Applied Imaging, they are looking for solutions — solutions for digitally managing documents and printing, solutions for managing IT systems and networks. As they enter the company’s offices, what they see first is a lively introduction to the company’s values and corporate culture: a living wall that displays the company’s essential “chemical” elements of success. The plants are interspersed with colorful signs displaying the elements for success (for example, “Kn” for knowledge, “In” for integrity, “Hm” for humility). A printed mural near the living wall presents and defines all the elements.

The 198-square-foot living wall…

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